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Do Not Spam


The temptation among internet marketers to SPAM is greater than ever. By now, most people know that SPAM isn't the popular food from Hormel but a pseudonym for "unsolicited commercial email," also known as UCE.

SPAM is a definite no-no. It's also the quickest way to destroy your online reputation.

Unlike conventional mail, unsolicited email can provoke a hostile, negative, and destructive reaction. There are individuals on the Web who will contact your Internet Service Provider, harass you, "bomb" your server with countless emails and do everything possible to either shut you down or generally make your online life miserable.

There have been instances where marketers have sent SPAM to recipients with great results. The benefits are only short-term, however.

"Netiquette" allows for the selective transmission of emails to recipients who have expressed an interest in specific subjects or topics related to what you offer because they have "opted-in" to an email directory or source.

Purchasing email addresses from an "opt-in" source is considered to be acceptable but should still be approached carefully. Make sure the lists are up to date, highly qualified and originate from a "double opt-in source.".

There are other methods available that are appropriate to the Internet and do not risk the wrath of SPAM. Banner advertising and ads on ezines, or electronic magazines or newsletters, are cost-effective and highly targetted.

Geoff Caplan is a professional online marketing consultant and copywriter with eleven years of continuous experience. His diversified background includes search engine marketing, e-commerce strategy and online public relations. He has lectured extensively on subjects related to online marketing and has worked for some of the Web's highest traffic brands, including eDiets and myTravelUSA.


MORE RESOURCES:

Spam Blocker - Google News

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How To Block Robocalls: Automated Calls Are Rising, Here's How ... - International Business Times


International Business Times

How To Block Robocalls: Automated Calls Are Rising, Here's How ...
International Business Times
The Federal Trade Commission reported complaints about robocalls reached a new high in 2017. Here's how to block the unwanted calls from ringing your phone.

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Cryptojacking Has Gotten Out of Control | WIRED - WIRED


WIRED

Cryptojacking Has Gotten Out of Control | WIRED
WIRED
Cryptojacking, which exploded in popularity this fall, has an ostensibly worthy goal: Use an untapped resource to create an alternative revenue stream for games or media sites, and reduce reliance on ads. It works by embedding a JavaScript component in ...

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Digital publishers cry foul as Google exerts more control over an industry it already dominates - Times of India


Times of India

Digital publishers cry foul as Google exerts more control over an industry it already dominates
Times of India
Here's how the new Chrome browser ad blocking set-up will work: Chrome will have an ad blocker turned on by default. This will block "disruptive" or "intrusive" ads on web pages. Industry body Coalition for Better Ads (CBA), which Google joined this ...
An update on Better Ads | Web | Google Developers Google Developers
Microsoft removes Google's Chrome installer from the Windows Store The Verge

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Stop spam calls with the best call- and text-blocker apps - Digital Trends


Digital Trends

Stop spam calls with the best call- and text-blocker apps
Digital Trends
Unwanted calls and texts are a serious problem. There were almost 30 billion robocalls in the U.S. last year according to YouMail research. Thankfully, the Federal Communications Commission is acting to try and protect consumers from unwanted ...

T-Mobile's spam call blocking is coming to MetroPCS - The Verge - The Verge


The Verge

T-Mobile's spam call blocking is coming to MetroPCS - The Verge
The Verge
Back in March, T-Mobile introduced Scam ID and Scam Block, two features that help users avoid annoying robocalls, and now it's bringing the service to MetroPCS. Starting tomorrow, all MetroPCS users will automatically get Scam ID, the feature that ...
MetroPCS Fights Spam Calls Through Scam ID, Scam Block Android Headlines
MetroPCS customers get Scam ID and Scam Block this week TmoNews
Scam ID and Scam Block coming to Metro PCS to stop scammers ... 9to5Mac
T-Mobile Newsroom
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Verizon is charging for anti-spam features T-Mobile and AT&T give away for free - The Verge


The Verge

Verizon is charging for anti-spam features T-Mobile and AT&T give away for free
The Verge
More important, however, is the fact that competing carriers offer robocall and spam warnings to their subscribers for free. T-Mobile, for instance, even does so on a network level, so you don't have to download an extraneous app. T-Mobile announced ...

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How to Stop Spam Calls Before You Kill Your Phone - Gizmodo


Gizmodo

How to Stop Spam Calls Before You Kill Your Phone
Gizmodo
Nomorobo, which is used by some carriers, just launched on iOS and identifies spam calls in a similar way—it will set you back $1.99 a month, but unlike Hiya, it won't touch your contacts or call history. Meanwhile, Should I Answer? is free for ...

BT's spam blocker IDs accident claims as top nuisance call • The ... - The Register


The Register

BT's spam blocker IDs accident claims as top nuisance call • The ...
The Register
BT's free spam filter, launched earlier this year to crack down on nuisance calls, has identified accident claims as the worst offender for nuisance calls with 12 million made in the first week of March. Some two million customers have signed up to the ...

and more »

How to block spam on your phone | Fox News - Fox News


Fox News

How to block spam on your phone | Fox News
Fox News
Ting! You've received a new message. You put down your shopping bags, dig into your pocket and pull out your smartphone — and then you frown, because it's from a phone number you've never seen in your life, and the message reads: “REAL ROLEX 90% OFF!”

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